The focus of this project is to investigate the linguistic situation of a coastal town in Finland called Loviisa. Despite its small size and population of just under 15,000 people, Loviisa is one of the most bilingual municipalities in the country. In 2017, it was estimated that over 40% of its residents spoke Swedish, making it an ideal location for research on multilingualism. This project aims to analyze how the two main languages of the area (Finnish and Swedish) co-exist in the linguistic landscape of the town, as well as to describe the social attitudes of local people towards each of them. For the purpose of this case study, three research questions have been proposed:

• Research Question 1: What is the relationship between Finnish Speaking Finns (FSFs) and Swedish Speaking Finns (SSFs)?
• Research Question 2: How prevalent is the use of Finnish and Swedish in schools, shops, and streets in Loviisa, Finland?
• Research Question 3: How is language viewed in regard to identity, social status, personality, opportunities?